Media Training

Traditional media training is obsolete. Organizations are their own publishers, reporters and videographers in a 24/7 news cycle. Newsrooms are shrinking, and there are fewer reporters to tell your story. Our proprietary process takes you beyond the ABCs (Acknowledge, Bridge, Communicate) of how to control the message, to help you adapt and embrace the numerous opportunities at your disposal to drive the conversations that resonate most with your employees and various audiences.

While the way people have communicated has changed, the principles of good communication are still the same.  Our workshops will teach you the different ways of communicating and engaging in today’s media landscape, identify the pitfalls, and recap the principles of strong internal, external and crisis communications.

Services include:

  • Multi-Media Influence Training for C-Suite Executives
  • Customized workshops
  • 24-hour Crisis Line and On-Demand Crisis Coaching
  • Writing workshops
How can we help you?
Paula Arab